Marketing Stories: Berea College
When Berea College’s media department required specialized and additional production services, they called on Cre8tive Group. Serving as an extension of their team, we worked closely with college staff on key fundraising campaigns.
Berea chose Cre8tive Group to produce an updated fund-raising video. We first conducted Discovery consulting sessions with key members of the college staff to help ensure the video would be inspiring, authentic and historically accurate. The final video played a key role in gaining financial support when government funding to the college was reduced.
Cre8tive Group produced an animated previsualization of Berea’s “Deep Green”, the highest rated LEED residence hall in the world. Built from detailed photos and architectural drawings, the 3D animation was a centerpiece in Berea’s marketing of the new hall.
View Our Work For Berea College
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