First Southern National Bank

More Than You Expect

First Southern National Bank main branch

Call one of the branches of First Southern National Bank and a real person answers.  There is no automated answering machine, in fact, there is no voicemail at all.  It is part of their commitment to treat each customer the way a neighbor would, face to face.

Just walking through the door, you can sense that you are a friend, and a member of the family. You will be served a cold drink or a hot cup of coffee and given real help for your  questions.  It doesn't take long to find out that banking with First Southern means more than you expect.

Cre8tive Group consulted with First Southern, one of Kentucky’s fastest growing banks, to eliminate brand “growing pains.” An employee and director owned bank, First Southern had grown quickly, but didn’t have a central focus for their company brand. Our marketing services enabled this customer-focused bank to create brand clarity allowing their customers to understand the unique community emphasis they bring to the banking market.